The other day I went to the breakfast shop across the street from our house to pick up breakfast. I grabbed just enough cash to get what I wanted and out Mochi (my dog) and I went.
However, after I put my order in, I realized that I hadn’t brought enough. I quickly apologized to the staff and asked to get less than what I ordered. What happened next surprised me.
She told me I could come back later and pay the next time I grabbed breakfast. It was, to be honest, the type of great customer service that just makes you want to go back there all the time.
It was also a genius business move on her part. She knows I’ll come back and puts an urgency on me to get back there sooner than I would have normally chosen to go.
Well played, Lady at the breakfast shop, well played.